Visual Identity for MebloCraft – Custom Furniture

For MebloCraft, a brand specializing in the design and realization of custom furniture, we created a complete visual identity from scratch. The goal of the project was to build a modern, professional image that emphasizes the quality of workmanship, precision, and individual approach to each project.

The scope of implementation included full branding development: logo design, typography selection, color palette, printed and advertising materials, social media communication concept, and preparation of a consistent brandbook. The geometric brand mark and consistent graphic system give the identity the character of artisanal solidity combined with modern design.

The color scheme based on warm, natural shades of beige and brown refers to wood and interior aesthetics, building a sense of trust and quality. The whole was designed with consistency in all communication channels – both online and offline – in mind.

The result is an expressive and functional visual identity that strengthens the recognition of the MebloCraft brand and effectively supports its communication on the custom furniture market.